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THE BLOG

How to Price Art Commissions: A Comprehensive Guide for Artists

Pricing art commissions can feel daunting, especially for emerging artists. However, with the right strategies in place, you can develop a pricing structure that reflects the value of your work and helps you run a sustainable business. Here’s a breakdown of how to price your art commissions.



1. Understand the Importance of Pricing

The way you price your commissions can make or break your art business. On my other blog, art commission pricing strategies for emerging artists, I️ share that one of the key factors in pricing art is determining your worth as an artist. Undervaluing your work may attract more commissions initially, but it can lead to burnout and resentment down the line. On the other hand, pricing too high without a solid reputation may make it harder to attract clients in the early stages.


2. Consider Time and Materials

When calculating your prices, factor in the cost of materials and the amount of time you’ll spend on each commission. Time includes not only the hours spent creating the piece but also time spent communicating with clients, preparing materials, and potentially shipping the finished product. For emerging artists, this breakdown can help you understand the minimum amount you need to charge to cover your expenses while making a profit.


3. Set Your Hourly Rate

One of the best ways to price your art commissions is by setting an hourly rate that reflects your skill level and experience. Beginners might start at a lower hourly rate and increase it as their experience and portfolio grow. In my blog on art commission pricing strategies, I recommend adjusting this rate annually based on demand, workload, and artistic growth.


4. Create a Pricing Formula

A useful way to avoid confusion is to create a pricing formula that incorporates the square inch per piece and materials cost. This can be as simple as:

(Length of Art x Width of Art in Inches x Set Multiplier) + Material Costs = Final Price

I️ recommend creating one pricing sheet. This allows you to stay consistent across projects.


5. Consider the Scope of the Project

Not all commissions are equal. Some clients may request highly detailed, custom pieces that require more time, which means they should be priced higher. For example, a simple portrait might take 10 hours, while a larger, more intricate scene could take 40 hours or more. Be sure to adjust your prices accordingly for each project based on complexity, size, and specific client requests.


6. Use a Client Contract Agreement

Once you’ve established your prices, it’s crucial to formalize them with a client contract agreement. This agreement will protect both you and the client by outlining the scope of work, deadlines, payment terms, and any other necessary details. It’s an essential tool that prevents misunderstandings and ensures that both parties are aligned throughout the commission process.



7. Offer Flexible Payment Options

Pricing for commissions can vary widely, depending on the size, detail, and artist reputation. Some clients may find the price too steep, especially for larger commissions. Offering flexible payment options, such as installments or milestone-based payments, can make it easier for clients to commit to a purchase. This strategy ensures that both the client and artist feel comfortable throughout the project.


8. Increase Prices as Demand Grows

As your reputation and demand grow, don’t be afraid to increase your prices. More demand for your work means that clients are willing to pay a premium for a custom piece. Adjusting your rates periodically based on your workload is important for sustaining your art business and reflects your growing expertise as an artist.


The blog 6 Reasons Why Pricing Can Make or Break Your Art Business dives deeper into how strategic price adjustments can support the growth of your art business.



Pricing your art commissions doesn’t have to be stressful if you follow a systematic approach. By setting an hourly rate, creating a pricing formula, and using a client contract, you’ll be able to charge fairly while running a profitable business. Don't forget to revisit your pricing regularly as your experience and demand increase.


For more detailed strategies on commission pricing, business tips, and insights on growing your art career, join The Art Coaching Club community or listen to my weekly podcast episodes, where I interview other successful artists and share practical business advice.


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