THE BLOG

Designers don't leave the vendor who says yes. They leave the one who makes everything after yes complicated. The trade discount, the approval process, the invoice she can pay without a follow-up email: these are what turn a one-time client into the artist she calls first. If you want to be on that short list, the mechanics matter more than the pitch.

A vendor once won a future job from an interior designer by tying her fabric samples in ribbon nice enough to end up pinned to a moodboard. That's the whole lesson: designers aren't scrolling Instagram to find you, they're reaching for whoever comes to mind first. Here's how to reach out to interior designers and become that name, starting with the one document most artists never bother to make.